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Fulfillment by Amazon (FBA)

You sell it, we ship it.

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Overview

Fulfillment by Amazon (FBA) is a service that allows sellers to store their products in Amazon's fulfillment centers, and Amazon picks, packs, ships, and provides customer service for these products. FBA helps sellers scale their business and reach more customers with benefits like Amazon Prime free two-day shipping and trusted Amazon customer service. Sellers send their inventory to Amazon, and the rest of the fulfillment process is handled for them.

✨ Key Features

  • Order Fulfillment
  • Inventory Storage
  • Shipping & Delivery
  • Customer Service Management
  • Returns Processing
  • Amazon Prime Eligibility
  • Multi-Channel Fulfillment (MCF)
  • Global Selling

🎯 Key Differentiators

  • Seamless integration with the Amazon marketplace
  • Access to Amazon Prime customers and fast shipping eligibility
  • Vast, global fulfillment network

Unique Value: FBA allows sellers to leverage Amazon's world-class fulfillment network and customer service to grow their business, with the key benefit of making their products eligible for Amazon Prime.

🎯 Use Cases (4)

Selling products on the Amazon marketplace Fulfilling orders from other sales channels (Multi-Channel Fulfillment) Scaling an e-commerce business without managing logistics Accessing Amazon's Prime customer base

✅ Best For

  • High-volume sellers on Amazon
  • Private label brands
  • Retail arbitrage and wholesale sellers

💡 Check With Vendor

Verify these considerations match your specific requirements:

  • Sellers of slow-moving inventory (due to long-term storage fees)
  • Businesses that require highly customized or branded packaging
  • Sellers of oversized or heavy products, which can incur high fees

🏆 Alternatives

ShipBob Walmart Fulfillment Services (WFS) Other 3PLs

Compared to other 3PLs, FBA offers unmatched integration with the Amazon marketplace and access to Prime benefits. However, it can be more restrictive in terms of branding, prep requirements, and communication, and fees can be complex.

💻 Platforms

Web (Amazon Seller Central)

🔌 Integrations

Amazon Marketplace Shopify (via apps) BigCommerce (via apps) WooCommerce (via apps) Many e-commerce platforms via third-party connectors

🛟 Support Options

  • ✓ Email Support
  • ✓ Live Chat
  • ✓ Phone Support
  • ✓ Dedicated Support (N/A tier)

🔒 Compliance & Security

✓ SOC 2 ✓ HIPAA ✓ BAA Available ✓ GDPR ✓ ISO 27001 ✓ SSO ✓ SOC 1/2/3 ✓ ISO/IEC 27001/27017/27018 ✓ PCI DSS Level 1

💰 Pricing

$39.99/mo

Free tier: N/A

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