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Inspectlet

Record and playback everything visitors do on your site.

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Overview

Inspectlet is a website analytics tool that helps businesses understand their visitors' intentions as if they were looking over their shoulders. It records videos of user sessions, allowing you to see every mouse movement, scroll, click, and keypress. This is complemented by dynamic heatmaps that visualize user attention and engagement, as well as form analytics to identify issues in conversion funnels. Inspectlet aims to provide deep insights into the user experience, helping to improve usability and increase conversion rates.

✨ Key Features

  • Session Recording with filtering
  • Dynamic Heatmaps (Click, Eye-tracking, Scroll)
  • Form Analytics
  • A/B Testing
  • Error Logging
  • Feedback Surveys

🎯 Key Differentiators

  • Eye-tracking heatmaps that predict where users are looking.
  • Detailed filtering options for session recordings.
  • Competitive pricing with a generous free plan.

Unique Value: Provides powerful session replay and unique eye-tracking heatmaps at an accessible price point, making deep user behavior analysis available to businesses of all sizes.

🎯 Use Cases (5)

Conversion Funnel Analysis Usability Testing Identifying JavaScript Errors Improving Form Conversion Rates Understanding User Navigation

✅ Best For

  • Watching recordings of users who abandoned the checkout process to understand why.
  • Using form analytics to see which fields are causing the most hesitation or errors.
  • Analyzing eye-tracking heatmaps to optimize the placement of important content.

💡 Check With Vendor

Verify these considerations match your specific requirements:

  • Native mobile app analytics
  • Deep, event-based product analytics
  • Enterprise-level collaboration and security features

🏆 Alternatives

Hotjar Mouseflow FullStory Crazy Egg

Offers similar core functionality to Hotjar and Mouseflow but with a different feature mix, such as its unique heatmaps and integrated A/B testing. It is generally simpler and more affordable than enterprise tools like FullStory.

💻 Platforms

Web API

🔌 Integrations

Google Analytics Optimizely Shopify WordPress Joomla

🛟 Support Options

  • ✓ Email Support
  • ✓ Dedicated Support (Enterprise tier)

🔒 Compliance & Security

✓ GDPR

💰 Pricing

$33.00/mo
Free Tier Available

Free tier: 2,500 recorded sessions/month

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