🗂️ Navigation

ShopperTrak

Retail Traffic Insights, Data Analytics.

Visit Website →

Overview

ShopperTrak, part of Sensormatic Solutions, is a global leader in foot traffic analytics for retailers and shopping centers. Their solutions help businesses understand shopper patterns, benchmark performance, and make data-driven decisions to improve profitability and customer experience. They analyze billions of shopper visits annually to provide comprehensive insights.

✨ Key Features

  • People Counting
  • Retail Traffic Analytics
  • Market Intelligence and Benchmarking
  • Conversion Rate Analysis
  • Power Hours and Staff Optimization
  • Marketing Effectiveness Measurement

🎯 Key Differentiators

  • Extensive global dataset of shopper traffic for robust benchmarking
  • Focus on providing actionable insights through a dedicated team of experts
  • Integration with Sensormatic's broader suite of retail solutions

Unique Value: ShopperTrak provides unparalleled market intelligence and benchmarking by leveraging one of the largest global datasets of shopper traffic, enabling retailers to contextualize their performance and identify growth opportunities.

🎯 Use Cases (5)

Optimizing store layouts and product placement Improving staff scheduling and customer service Evaluating the success of marketing campaigns Benchmarking store performance against competitors Informing real estate and expansion decisions

✅ Best For

  • Analysis based on 40 billion shopper visits each year.

🏆 Alternatives

RetailNext Placer.ai V-Count

Offers more in-depth benchmarking and a stronger focus on consulting and customer success compared to some more self-service oriented platforms.

💻 Platforms

Web

🛟 Support Options

  • ✓ Email Support
  • ✓ Phone Support
  • ✓ Dedicated Support (NA tier)

💰 Pricing

Contact for pricing
Visit ShopperTrak Website →